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Our 
History

We are Maine's last seafood cannery. Born from the quaint beginnings of Look's Seafood in Whiting Maine, we've expanded to our Milford DE facility for high volume production to meet growing consumer demand.  And we now have product offerings that include traditional family soups, as well as our beloved clam chowder.

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It's Here!

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About Us

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Since 1964 the ATLANTIC Brand™ has been creating value by developing traditional family meals in a can to make your life easier.  When you can’t make it homemade, choose Atlantic.

1964 – The first can of ATLANTIC Brand product rolled off the line

 

1964 was an eventful year -- humans were making strides toward space travel beyond the Earth's orbit, and Tokyo hosted the 18th Summer Olympics. The Beatles took America by storm, and President Lyndon Johnson signed the Civil Rights Act of 1964 into law.

 

Cost of Living 1964

Average Cost of new house $13,050.00
Average Income per year $6,000.00
Gas per Gallon 30 cents
Average Cost of a new car $3,500.00
Loaf of bread 21 cents
United States Postage Stamp 5 cents
Average Monthly Rent $115.00
Average price of a movie ticket $1.25

 

TODAY – When the average price of a movie ticket is $12.00 and the dollar’s buying power is only a fraction of what it was in 1964, the ATLANTIC Brand prevails!  Honoring the same traditional recipes, quality ingredients, and authentic values to bring you innovative, nutritious and wholesome meals.  We’ve done the work, so that you don’t have to.

Live Your Values

Our focus is on you, our customer.

We know that your time is valuable.  We are committed to bringing you great food at the best VALUE!

 

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WHAT WE VALUE

 

Authenticity - Authenticity is more than just what you say.  When choosing a meal for your family, remember that ATLANTIC Brand not only talks the talk, but we stand behind our beliefs.  We value our customers and choose quality ingredients that produce delicious flavor-filled recipes so that you don’t have to make them from scratch. 

 

Integrity – Integrity is defined as, “doing the right thing even when no one else is around.”  What you see is what you get!  If we wouldn’t give it to our families, we wouldn’t sell it to you.  That’s why we are proud to offer soups that are crafted with the same wholesome goodness and quality ingredients we know you would use if they were homemade.  You won't find flavor enhancers and fillers in our homestyle soups. We stand on our reputation!

 

Generosity – Because you buy, WE GIVE! Food security; it’s important to us.  In the US right now, it is estimated that 1 in 6 people will have to skip eating today due to food insecurity.  Working with Feeding America, our nation’s largest foodbank network, the ATLANTIC Brand has pledged to do something about it.  Through this commitment, we provide support to food banks, pantries, and community organizations across the country in an effort to end hunger in our nation.

 

Balance – You work hard.  It’s no easy task to achieve work-life balance in today’s unpredictable and fast-paced world. Sitting down to a delicious wholesome meal shouldn’t mean you have to spend hours in the kitchen. We have taken the work out of the hours of preparation, so that you can enjoy a great meal the way you want.  We’ve done the work so that you don’t have to! 

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